Solo mediocrity is widespread. We all know that toasting the bread before making a sandwich enhances its flavor, but in the name of convenience and speed, we often skip this step.
It becomes a collective agreement when more than one person is involved.
Freelancers who offer low-quality work find clients who are willing to engage with them.
Small companies, under constant pressure to do less and care less, give in to the mass market trend.
However, these collective agreements require the participation of many people to succeed.
In a large car company, it may take the consensus of 30 or 50 individuals before a new product line loses its magic. If just one or two people stood up and said, “not on my watch,” the agreement would fall apart.
Like most agreements, this one is not a secret or well-organized. It is simply the outcome of short-term market pressures leading formerly passionate individuals to care a little less.
